Why is it useful for a veterinary medical association to undertake strategy development and action planning? And how the heck does one do it (it sounds really hard, and expensive!)? This webinar, delivered by three experts on strategy development in the VMA setting, will cover:
Webinar participants will learn –
Lisa is Executive Director of the Indiana Veterinary Medical Association (IVMA), where she has worked since 1996. She is a graduate of Indiana University. As Executive Director of IVMA, she has overseen:
She has been an active member of VMAE, serving as its president in 2002. Lisa is the current chair of the VMAE’s national Power of 10 leadership program. Her skill set in strategic planning and successful association management has led to the development of Strategy Vision 20-20 to assist organizations vision for the future. She and her husband of 33 years have two grown sons, two wonderful daughters-in-law and a grandchild on the way!
Catherine Peskuski, MBA, serves as Director of Strategy for the American Veterinary Medical Association (AVMA). Ms. Peskuski’ s primary role with AVMA is to work with the CEO and Board of Directors to facilitate the annual planning process and strategy development. Since the implementation of a formal strategy management process, AVMA has achieved record growth and continues to expand member benefits and offer critical support to the veterinary profession. To be successful amid the challenges and complexities of working with a non-profit, Catherine relies on her experience as a key problem solver and strong communicator. She is performance driven and excels at facilitating diverse groups working through tough issues.
Catherine earned a Bachelor of Fine Arts from Northern Illinois University and Master of Business from the University of Colorado. She is a new member of the American Society of Association Executives (ASAE) where she is pursuing her Certificate of Association Executives (CAE).
Doug Raven holds degrees from Queen’s University (Kingston, Ontario) and the University of Toronto, and has been the CEO of the Ontario Veterinary Medical Association (OVMA) since 1998. During his tenure with OVMA, the association has doubled its membership and quadrupled its annual revenue through effective strategic management. In 2002, Doug spearheaded the creation of the Farley Foundation, a charitable organization that has raised over $7 million to assist over 10,000 low income pet owners to care for their pets. Doug is a longtime VMAE volunteer, and the only non-U.S. citizen to serve as the association’s President. In his spare time, he facilitates strategic planning for state, provincial and national associations across North America.