Brain Food

What Do Your Sponsors Really Want?
As many associations are looking to shore up non-dues revenue, a new survey reveals sponsors want to be back at in-person meetings. Experts say mixing in-person events with year-round content options will lead to more productive relationships between sponsors and associations.

(Source: ASAE Associations Now Daily News, April 14, 2022)

How Do You Price Your Virtual and Hybrid Offerings Correctly?

As associations continue to offer online, hybrid, and in-person learning, many are struggling with how to price this mix of offerings. An expert recommends focusing on value, engaging with members, and understanding that new models, like hybrid, may take some time to figure out.

(Source: ASAE Associations Now Daily News, March 23, 2022)

What Did They Say on the Listserv?

Did you know that as a VMAE member, you can search the listserv archives by topic? Posts to the VMAE listserv are automatically archived on the server and can be easily searched. If you haven’t already, you will need to set a password to log in to view the archives.